Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Creativity is king when it comes to sports logos and mascots | Bench Talk with Ben Ray

So, what makes a good combination of logo and mascot? I think originality plays a huge factor.

Baseball is known for having some of the most unique logos and nicknames for teams across America. From the Lakeland Flying Tigers to the New Orleans Baby Cakes (RIP), Minor League Baseball has a way of entertaining fans with logos and memorabilia while also creating a fun baseball environment.

Here in Washington, we have some really creative high school and professional sports logos and nicknames. For me personally, I really enjoy the Everett Aquasox, Camas Papermakers, Lincoln Abes and the Richland Bombers.

So, what makes a good combination of logo and mascot? I think originality plays a huge factor.

Take the Lincoln High School Abes logo — they use a caricature of Abraham Lincoln with his signature top hat on with yellow eyes. But the kicker is the Los Angeles Dodgers “LA” right smack dab in the middle of the top hat.

What makes this logo great is that it is hard to find another “Abe” mascot. Credit to Tacoma School District for deciding on something original, but also not falling back on having it related to the area. I think a lot of schools try to think of something that is related to the area or just a basic animal, so when Lincoln decided on the Abes, that was a step in the right creative direction.

Camas High School went the local route, but went so specific that it benefited them in the coolest way. Camas High School gives reference to the town’s papermaking past with their “Mean Machine” logo. The paper rolling machine has eyes with a furrowed brow with the letters CHS down the side.

Like the Abes, the Camas logo and mascot are so good because you won’t find another Papermaker school around. That is what makes most logos special. There isn’t another one like it.

On a more local level, Auburn Riverside High School has deployed a new baseball hat this season with a new logo. A sleek raven head sits on the “R,” which is a different take on the Riverside logo for baseball season. Most schools in the area use primarily a letter for their logo in the school font. So it is hard to kind of decipher which ones are better than others. Renton has used the Tacoma Rainiers “R,” which is a logo that will always be easy on the eyes.

If we turn to pro baseball and just look at the teams in our Pacific Northwest region, we don’t have to go far to find amazing logos. From the Mariners High-A Aquasox frog logo to its actual blue sock logo — if anyone wondered what tree frogs socks would look like, the folks in Everett got you covered.

Even down south, there’sthe Eugene Emeralds alternate jersey from last season, the Exploding Whales. It’s a tribute to the 1970 whale that was beached in Florence, Oregon, that was disposed via dynamite.

The Emeralds’ alternate logo consisted of a whale wielding a baseball bat that is a stick of dynamite.

Logos and mascots are fun and should be unique because it creates more interest and love for a team or school rather than just the same old badge and random animal or bird. It is a lot cooler for fans to support the Papermakers or even the Ravens of Auburn Riverside, rather than a Cougar or Lion.

Ben Ray covers sports across South King County. Contact benjamin.ray@fedwaymirror.com.


Talk to us

Please share your story tips by emailing editor@kentreporter.com.

To share your opinion for publication, submit a letter through our website https://www.kentreporter.com/submit-letter/. Include your name, address and daytime phone number. (We’ll only publish your name and hometown.) Please keep letters to 300 words or less.

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Lincoln Abes logo. Courtesy image

Lincoln Abes logo. Courtesy image

More in Sports

Graphic provided by Kent School District.
Athlete of the Week for Nov. 22: Kentwood

Nick Greutman (tennis) and Rowan Parsons (swim and dive) take home this weeks honors.

Kentridge senior Sierra Wallace dribbles the ball against Woodinville. Ben Ray / The Reporter
Kentridge girls soccer falls 4-0 in state

Chargers make round of eight for second time ever and run into Woodinville buzzsaw.

Senior running back Antoine Lee avoids a Trojan defender early in the game against Auburn. Ben Ray / The Reporter
4A NPSL all-league football teams announced

Kentwood’s Antoine Lee named Offensive Player of the Year.

Photo provided by Kent School District.
Kent Reporter Athletes of the Week: Kentridge

Addison Stendera and Riley Tricas take home this weeks awards.

Makenna Bennett in action against Tahoma back on Oct. 22 at Kentridge. Ben Ray / The Reporter
Kentridge girls soccer advances to state

Chargers make state for second consecutive year, take on Wenatchee.

Provided by Kent School District
Kent Reporter Coach of the Month: Shawna Behrens

Behrens is in her 16th year of coaching and coaches three sports at Kentlake.

Photo provided by Kent School District.
Kent Reporter Athletes of the Week: Kentwood

Kentwood senior Maimuna Kora (volleyball) and junior Nebay Kidane (cross country) take home awards.

Zoey Sling wins a challenge against Tahoma late in the second half. Ben Ray / The Reporter
Soccer: Chargers draw level with Tahoma 1-1

Kentridge remains unbeaten and eyes league title with two games remaining.

Kentlake’s Lauren Tripp attempts to clear a ball inside the Kentlake defensive third. Ben Ray / The Reporter
Kentlake girls soccer falls to Decatur 4-0

Falcons held scoreless for first time all season, but aim for postseason.

Senior linebacker Chuka Savini lead the Kentwood defense on a huge stand in the fourth quarter against Auburn. Ben Ray / The Reporter
Football: Kentwood outlasts Auburn in shootout 46-44

Antoine Lee records five touchdowns in the win for the Conks.

t
Former Kentwood High star Vandersloot wins 2nd WNBA championship

Courtney Vandersloot takes title with New York Liberty after winning crown in 2021 with Chicago Sky

Kentwood senior Aly Skagen with a tip over the net for the Conks. Ben Ray / The Reporter
Kentwood volleyball sweeps Stadium, moves into playoff position

Conks currently sit in fifth place in the NPSL.